
Ad Campaign | YSL “Kouros Silver” Fragrance ft. Mias Van Der Westhuyzen

Sex will always sell and I don’t ever see it changing, especially for the beauty industry. I mean, they’re selling a fragrance – why wouldn’t they put a half naked model onto the campaign images?! Love it or hate it the sexed up fragrance campaigns are forever. The latest to join the roster of hot fragrance ads is YSL for their new male scent, Kouros Silver.
Mias Van Der Westhuyzen fronts the campaign shot by Richard Bush and styled by Azza Yousif.
Photos: YSL