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Ad Campaign | LIU•JO Fall Pre Collection 2014 ft. Dree Hemingway by Angelo Pennetta

Ad Campaign | LIU•JO Fall Pre Collection 2014 ft. Dree Hemingway by Angelo Pennetta

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LIU•JO is making its way into Canada and I’m thinking that the Canadian market is going to LOVE the Italian-based house!

Launching in Canada this Fall 2014, the contemporary Italian brand celebrates with a new style muse and celebrity spokesperson (Kate Moss was the face of the brand for a few seasons!). Selected for her sophisticated and iconic allure, Dree Hemingway, great granddaughter of writer Ernest Hemingway, has been chosen as the leading lady of LIU•JO’s Fall 2014 campaign. Although this is the Pre Collection campaign, I’ll have the full fall campaign once they’re released in August!

Ms. Hemingway is photographed alongside adorable sidekicks in a 19th century mansion in Northern Italy by Angelo Pennetta.

Photos & Video: LIU•JO

Julio Reyes

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