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Ad Campaign | Coach X Selena Gomez F/W 2018 by Steven Meisel

Another year, another Coach collab for Selena Gomez; Coach reveals the second creative collaboration with the actress, singer and face of Coach. Following Selena’s first collaboration, which introduced the Selena Grace bag and accessories in Fall 2017, the new collection includes her first ready-to-wear pieces designed by Gomez in collaboration with Coach Creative Director Stuart Vevers.

The collection is comprised of ready-to-wear, bags, small leather goods and accessories in which the pieces styled by Selena feature her unique touches, including an empowering personal motto written in her handwriting, “Not perfect, Always me” and a bunny motif that speaks to her imagination.

Shot against the skyline of New York—the city where Coach was founded and a continuous source of inspiration for the brand—the collection’s campaign was created with long-time Coach collaborators, photographer Steven Meisel, art director Fabien Baron, makeup artist Pat McGrathand hair stylist Guido Palau.

The Coach x Selena Gomez collection will be available for pre-order online at on August 14, and available in Coach stores in Canada beginning August 31.

Photos: COACH

Julio Reyes

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