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Look Book

  • Ad Campaign | PUMA FENTY by Rihanna ft. Cara Delevingne

    By Julio Reyes on September 21, 2016
    Everyone’s favourite model-turned-serious-actor, Cara Delevingne is back as a model (for the moment) to star in the latest “Do You” campaign for Rihanna’s FENTY collection with PUMA. Rihanna takes creative reigns directing her model pal in her typical IDGAF attitude by allowing Delevingne to do what she does best – herself. “To ‘DO YOU’ is to take ownership of yourself […]
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  • Look Book | Christian Louboutin X Sporty Henri Collection

    By Julio Reyes on September 21, 2016
    In celebration of Christian Louboutin opening up (and we’ll be celebrating this week) its Toronto boutique I thought it’d be fun to share Christian Louboutin’s very first co-branded project with y’all! CL Created with Sportyhenri.com, the newly launched men’s e-concept store founded by French professional handball player Henri Tai, this the second project for the friends who previously teamed up […]
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  • Look Book | #adidasOriginalsxAW

    By Julio Reyes on September 13, 2016
    Those that follow me on Twitter would have noticed this past Sunday I was raging over the guerrilla-style launch and announcement that Alexander Wang made with the debut of his collaboration with adidas Originals. Over the weekend die-hard #WangSquad members could’ve copped nine items from the whopping 84-piece capsule because the first drop were being sold out of the back of […]
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  • Look Book | #TommyXGigi Collection ft. Gigi Hadid

    By Julio Reyes on August 16, 2016
    Everyone’s favourite doll-faced model has been having quite the year what with landing countless covers, starring in campaigns, appearing in music videos & commercials – Gigi Hadid is everywhere. For her latest venture Hadid takes on the role as designer, partnering with Tommy Hilfiger to launch her own collection with the American brand. TommyXGigi features women’s sportswear, footwear and accessories, […]
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  • Look Book | Disney x Coach 1941 Collection

    By Julio Reyes on June 13, 2016
    If you troll me on Twitter, I’ve had my two cents about the evolution of Coach and how it’s transitioned from catering to the Suburban mom & their canvas printed bags to going-back-to-basics and focusing on their design, quality and most importantly, LEATHER. Established in 1941 as a luxury company with a clear direction on quality, attention to detail and a […]
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  • Look Book | À La Garçonne For Made In Brazil Magazine

    By Julio Reyes on June 7, 2016
    Brazilian’s know what’s up. I’ve been following the Brazilian fashion scene for years, one because I can get by with understanding the language and two, I think that Sao Paulo has been hub for creativity, art and has produced some of the world’s biggest models. Star designer, Alexandre Herchcovitch has been designing since his teens and is one of my […]
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  • Look Book | Lady Gaga & Sir Elton John x Macy’s: Love Bravery by Paola Kudacki

    By Julio Reyes on June 7, 2016
    Mother Monster & Sir Elton John partner with Macy’s to create Love Bravery, a high-spirited limited edition line of clothing and accessories that inspire compassion and combat prejudice. Those unfamiliar with Gaga’s or John’s foundations: Born This Way Foundation is committed to supporting the wellness of young people and empowering them to create a kinder and braver world by shining a […]
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  • Look Book | VANS x Nintendo Collection

    By Julio Reyes on June 2, 2016
    Gamers rejoice! Time to 1UP your wardrobe with this extensive collection of footwear, apparel and accessories celebrating the early days of video games! VANS presents this collection of exclusive graphic prints using 8-bit inspired artwork and characters from Super Mario Bros., Duck Hunt, Donkey Kong and The Legend of Zelda, as well as an assortment inspired by Nintendo’s first console, the Nintendo Entertainment System (NES). Set […]
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  • Look Book | Levi’s X Harvey Milk Foundation

    By Julio Reyes on May 30, 2016
    A classic is a classic and I don’t want to generalize the Levi’s brand or categorize them in this gay stereotypical bubble but this brand alignment is brilliant! Levi’s, a company established in 1853 has its fair share of history and many of us can have heated arguments as to who comes on top in the denim categories based on […]
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  • Look Book | VANS Pro Classics Anniversary Collection

    By Julio Reyes on March 23, 2016
    Skaters rejoice – No, I shouldn’t say that – everyone rejoice! VANS, originating in skate culture and evolving from its cult status to world-wide recognition is celebrating its 50th anniversary. And as any fashion brand does to celebrate a half century of existence – what better way to toast than reissuing a collection highlighting your entire heritage; only with improvements. […]
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